Louis Vuitton embarked on a new journey with LaBeauté Louis Vuitton and made its official debut in Beauty World. The creativity will be under the command of the most well-known beauty industry British beauty artist Pat McGrath.
“Having worked at the Louis Vuitton fashion show for over 20 years, I am very excited to play such a crucial role in the launch of La Beauté Louis Vuitton, the result of extraordinary craftsmanship, creativity and innovation. The beauty world is not just a product, the products we create here can also unlock a new level of luxury beauty.McGrath said in a press release.
New series has been arranged Will be launched in the second half of 2025. It will include a palette of lipstick, lip balm and eyeshadow.
Pietro Beccari, Chairman and CEO of Louis Vuittonexplain: “LaBeauté Louis Vuitton is a natural commercial evolution driven by our consistent focus on quality, formulation and innovation. Through this new universe, we have the opportunity to further accompany our clients with purpose and fun while continuing to celebrate our creativity and traditions.transparent
In 2016, Louis Vuitton entered the perfume market under the artistic guidance of French perfumers Jacques Cavallier-Belletrud.