Meryll Rogge is one of those Iykyk’s designers – those who prefer disconnection, unexpected proportions, unusual materials and borrowed grandparents’ atmosphere, who are supportive of those who prefer witty practice. Recently, she has been expanding her reach: Her Red duchesse Silk’s glove python has spread since Rogge launched her tag in 2020. Rihanna blooms in Meryll Rogge boxer. Chloë Sevigny walked out in one of her old-fashioned slide dresses. In late June, she won the 2025 Andam Awards and was appointed Mani’s new creative director a few weeks later. Her newly launched knitted collection, BB Wallace – all double-sided knitted, cashmere and fair islands, colors, from green apples and buttermilk to truffles, lilac and burgundy – while still beautiful, it still seems to bring her to a wider audience. Rogge developed the brand using knitwear expert Sarah Allsopp, who sees the project as “another expression of creativity, but in another world, like Damon Albarn owns many bands.”
It is tempting to think of BB Wallace (the name of Rogge’s young son, Bill and Wallace’s Portmanteau) as the temptation of the designer’s universe, which is almost the same way that baby Matryoshka is associated with mother dolls: nesting is very vibrant.
The cotton indicator lights and skirt were inspired by her youngest son’s onesie and a mini version of some items were planned. At the same time, the focus on comfort and warmth is a response to the real-life needs of Belgian designers. Rogge said she had always wanted to work “a bit off-grid” in a small town near Ghent, where she worked from a stone house with a red tiled roof with windows that offer views of the surrounding fields, where horses were grazing.
This area of East Flanders was once the home of the Latemse School of Painters, whose works documented their pastoral scenery. Although Rogge’s inspiration and coverage goes well beyond the scope of Flanders or Belgium, she has named each piece (all made of natural fibers and lasts for a long time by naming each piece (all of which are made of natural fibers) after she named each piece (and all of which are made of natural fibers) and makes the artist a sweater girl. A short-sleeved sweater is called Emin (what else?), while Riley (such as Bridget) has a checkered pattern with floating yarn. David Bowie yells with a deconstructed wool button vest with a trompe l’Oeil doubles and extends from the neckline.
As a graduate of the Royal Academy of Fine Arts in Antwerp, Rogge found a deconstruction method, which was natural. After all: This is a school that nurtured the so-called Antwerp six, which placed Belgium on a fashionable map about 40 years ago. So Rogge is one of the new generation of designers and adapts this legacy to the way we live now. In addition to years of experience working side by side with Marc Jacobs in New York, it was followed by Antwerp’s tenure as head of women’s design at Dries Van Noten. She talks about “small fabric distribution on Dries’ table at seven in the morning and enjoying the views of the harbor and boats.” (She continues to consult on the beauty and perfume line of the brand.) Rogge explains that Jacobs has something very different – “never referenced or fabrics are the same – and then, of course, in the case of dryness, it’s the exact opposite.”
If BB Wallace is the country of Rogge city (it focuses on the continuity of design rather than continuous changes), it also introduces what designers call welcome concept Gezellighheid: Comfortable, Belgian style. (accept, Hygge.)