FROM THE SOURCE Asia Beauty selected this report from Premium Beauty News for its relevance to the global beauty community.
The Estée Lauder Companies has appointed Gaétane Baudry as Senior Vice President / Global General Manager, Bobbi Brown, effective October 8, 2026. Based in New York, she will report to Lisa Sequino, Global President, Makeup Brands. In this role, Gaétane will lead Bobbi Brown's global strategy and evolution, with the aim to accelerate the brand's innovation and creativity and deepen consumer engagement around the world. “Gaétane is an inspiring and highly collaborative leader who brings...
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Original publication details
- Publication
- Premium Beauty News
- Originally published
- October 8, 2026
- Original title
- Estée Lauder appoints ex-L'Oréal Gaétane Baudry to lead Bobbi Brown
- Author
- Premium Beauty News (Photo: The Estée Lauder Companies)
- Source URL
- View original ↗
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