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The 15th edition of MakeUp in New York, held on September 16-17, 2026, at the Javits Center, attracted more than 5,000 visitors, up 9% from 2025, according to the organizers. Bringing together 163 exhibitors from 13 countries across the entire beauty value chain — from ingredients and formulation services to packaging and applicators — the show reinforced its position as a leading B2B event for the U.S. East Coast beauty industry. Among the innovations unveiled this year, five stood out to...

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Original publication details

Publication
Premium Beauty News
Originally published
September 26, 2026
Original title
Five beauty innovations spotted at MakeUp in New York 2026
Author
Vincent Gallon (Photo: MakeUp in NewYork)

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