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Previously available in Europe exclusively through rhodeskin.com, the brand founded by Hailey Rhode Bieber and acquired by e.l.f. Beauty last year will now be sold in more than 500 Sephora stores across the region, starting September 30, 2026. Following its launch at Sephora in the United States, Canada and the United Kingdom in 2025, rhode is continuing to expand its physical retail presence across a number of key markets. rhode is now available for consumers to shop at Sephora in 19 new...

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SOURCE

Original publication details

Publication
Premium Beauty News
Originally published
September 30, 2026
Original title
rhode makes European retail debut at Sephora in 19 countries
Author
Premium Beauty News (Photo: rhode)

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